This health care startup has developed an innovative solution that integrates artificial intelligence, immersive 3D visualisation, gamification and big data to treat visual impairment. With a personalised approach, it develops visual training plans through interactive video games, while helping specialists to make an accurate diagnosis and facilitating the monitoring of patients.
The company thus tackles visual health problems that are often mistaken for dyslexia or ADHD, combating reading and learning difficulties, concentration difficulties, double or blurred vision, headaches and visual fatigue.
Expanding the market
WIVI Vision already has more than 17,000 users and its business model "involves strategic partnerships and fundraising to make our solution more accessible, working with key partners to ensure that this cutting edge eye health technology is available to a wider audience," says Eva García Ramos, its CEO and co-founder.
Following a financing round of Euros 4 million in February 2024, this strategy seeks to consolidate and expand its presence in Spain and expand into the US and other foreign markets. In this internationalisation process, the company has received support from COFIDES, through a Euros 100,000 loan from the Fund for SME Foreign Investment Operations (FONPYME) to open its first subsidiary, in Wisconsin.
"WIVI Vision has already signed an agreement with vision specialist Vision Rehab Technologies, Inc. (VRTI) to distribute our technology in the country, with a plan that covers its largest 10 states. In addition, we intend to expand development to new destinations in the coming years, including Portugal, Germany and Italy," says the CEO.
“Technology is a fundamental part of WIVI Vision's development and growth. Our solution is based on various technological components that allow it to grow and integrate more services”
Eva García Ramos and Dr. Juan Carlos Ondategui, founders of WIVI Vision
Business with a purpose
Visual impairment affects 40% of the world's population, yet more than 50% of people do not undergo vision screening and only 2% of the population receives treatment ," she declares.
“Eye health is a global challenge” and WIVI Vision aims to redefine the way it is approached. "This is not just a technological innovation, but a paradigm shift in vision evaluation and treatment," explains Eva García Ramos. "The aim is to make these evaluations as routine and necessary as a blood test. There is a social purpose and a drive to help."
“We are proud to support a highly innovative SME that provides technological solutions to overcome the visual impairments that affect a high percentage of the population. Its international focus will allow it to reach a wider audience”
Marta Blond, Joint Head of the Investment Unit at COFIDES
COFIDES Impact
As part of the COFIDES Impact Programme, a discount was set on the price of financing linked to WIVI Vision's joining the UN Global Compact.
Related SDGs
